Jon Loomer is one of the top social media and Facebook ads experts in the world, and I was thrilled to have the chance to interview him last week. There are so many lessons I’ve learned from his teachings and his example over the years. I wanted this interview to touch on some of the most important ones.

Here are some of the topics covered:

  • How his business got started
  • Blogging (the core engine of his success)
  • Getting organic traffic from Google
  • SEO and getting help from SEO companies
  • Email marketing
  • Content marketing discipline & focus
  • Guiding principles he’s followed in his business
  • His recent forays into Tik Tok ads
  • The importance of Facebook marketing these days
  • How he knows if his paid ads are a worthwhile investment
  • Facebook ad “Boosts” vs. using Meta Ads Manager
  • One of his key ad strategies and why it changed recently
  • The resources and memberships he offers
  • A few fun questions (not business-related)

For anyone interested in Internet marketing, I would strongly encourage them to check out Jon’s website and join his email list. He offers helpful information regularly and provides an excellent example of how the combination of content creation, email marketing, and advertising can help build awareness and trust on a large scale.

Jon Loomer’s website

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Google vs. Meta Webinar on February 8th, 7 pm

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Wednesday, Feb. 8th, 7 pm

Webinar on Zoom -- free

Subject: Google vs. Meta for Marketing