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Recent Posts

• Using UTM Parameters to Track Link Clicks January 28, 2023
• Conversion Tracking in Google Ads January 9, 2023
• Some of My Favorite Books December 19, 2022
• Common Questions & Answers About Meta Marketing November 28, 2022
• My Interview with Jon Loomer November 27, 2022
• Targeting Options in Google Ads November 7, 2022
• Meta Ads Tracking with the Pixel and CAPI October 24, 2022
• Bid Adjustments in Google Ads October 10, 2022
• Goodbye “Ad Extensions” in Google Ads September 19, 2022
• ‘Head Start’ List for Google Analytics 4 (GA4) September 12, 2022
• Optimization and Delivery Options in Meta Ads Manager September 5, 2022
• Ad Outlets and Platforms Available Through Google Ads August 24, 2022
• Campaign Objective Options in Meta Ads Manager August 15, 2022
• Keyword Matching Options in Google Ads August 8, 2022