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Welcome to Most Marketing

My name is Barry and I’m dedicated to helping businesses grow through three different approaches:

 

  • Affordable online marketing services
  • Free Facebook and Google education
  • Networking meetings for connecting and promoting

I host regular webinars to teach you about Facebook & Google — Free!

Next Marketing Meet on Zoom:

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Wednesday, June 15th at 7 pm

Promote your business, network, and learn about Meta/Facebook for business.

Free Instruction

Learn how to navigate Facebook and Google for business with my free webinars and learning resources.

Networking

As a co-founder of Shameless Promotion & Muffins, I'd like to invite you to attend our business networking meetings.

Services

Need a partner to manage your website, social media, advertising & more? I offer reliable and affordable services.

Latest Blog Posts

Account Structure in Google Ads

Account Structure in Google Ads

Traditionally, there are four levels of a Google Ads account. In today's age of automation and expanded functionality, though, there are variations to this norm. But the traditional structure still applies in most cases. The four levels of a Google Ads Account are:...

Introduction to Meta Ads Manager

Introduction to Meta Ads Manager

Overview Ads Manager is Meta's full-featured interface for creating and managing ads over the various platforms Meta owns, as well as a network of partner apps called Audience Network. Ads Manager is designed to give advertisers control over many different aspects of...

3 More Google Ads Principles and Concepts

3 More Google Ads Principles and Concepts

There's a very big learning curve to using Google Ads properly. Here are 3 more principles and concepts that can help build your foundation of understanding. Quality Score The factor of quality is crucial to understand when using Google Ads. As you set up and run...

6 Meta Ads Principles and Concepts

6 Meta Ads Principles and Concepts

Meta Ads offers a way for businesses to advertise over the massively popular platforms owned by Meta, including Facebook, Instagram, and Messenger. Venturing into the world of Meta advertising can be daunting because there are many confusing aspects of it. Like Google...

6 Google Ads Principles and Concepts

6 Google Ads Principles and Concepts

If you want to learn to use Google Ads to advertise your business, there is a significant learning curve. It's not that hard to get campaigns running, ads showing, and costs accruing. But actually knowing what you're spending your money on is tough! Becoming fluent...

The Thirteen Types of Meta Custom Audiences

The Thirteen Types of Meta Custom Audiences

As I mentioned in the article The Three Types of Audiences in Facebook Advertising, the most significant power of Meta/Facebook ads comes from the ability to use custom audiences. Custom audiences are audiences for ad targeting that have had some type of engagement...

What is Meta Business Suite?

What is Meta Business Suite?

Meta Business Suite is a new user interface for managing aspects of your business on the various platforms owned by Meta, such as Facebook, Instagram, Messenger, and WhatsApp. Through Business Suite, you can manage your Inbox and messaging for all platforms, view...

What is the “Business Account” Structure in Facebook/Meta?

What is the “Business Account” Structure in Facebook/Meta?

If you've used Facebook for business in the past, no doubt you've realized how confusing it can be. There are so many different tools for so many different things. It's challenging even for marketing professionals to keep up with. But if you're trying to get a better...

Google’s New “Performance Max” Campaigns

Google’s New “Performance Max” Campaigns

What is Performance Max? Performance Max is the name given to a new type of Google Ads campaign, which is distinguished by almost complete automation. As an advertiser, there are very few decisions to make. In general, you tell the system what your goal is, and the...

I've Helped Thousands of Entrepreneurs

My workshops, services, and networking meetings have helped thousands of business owners grow their business.