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Welcome to Most Marketing
My name is Barry and I’m dedicated to helping businesses grow through three different approaches:
- Effective marketing services for a foundational presence
- Ad management services for lead generation and ecommerce
- Free Facebook and Google education
I host monthly webinars to teach about Google & Meta/Facebook marketing — Free!
Google vs. Meta Webinar - Oct. 21st, 7 pm
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Wednesday, Oct. 21st at 7 pm
Webinar on Zoom -- free
Subject: Google vs. Meta for Marketing
Free Instruction
Learn how to navigate Facebook and Google for business with my free webinars and learning resources.
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Services
Need a partner to manage your website, social media, advertising & more? I offer reliable and affordable services.
Latest Blog Posts
12 AI Features Now in Meta Ads Manager
In recent years, Meta Ads Manager has changed dramatically. In particular, it has added a growing number of features powered by artificial intelligence and machine learning. I’ll admit, I’m a bit too old-school to be enjoying all of it. Still, I have to admire how...
10 Ways AI is Changing Google Business Profiles
AI is rapidly changing how businesses show up, rank, and convert through Google Business Profiles. What was already a complicated game has become much more so. Today, Google is using AI to interpret behavior, intent, and content on a deeper level than was possible...
The Basics of Lead Generation with Meta Ads
One of my biggest advertising specialties is running lead generation ads through Meta Ads. It's an exciting and fascinating area and I've learned many lessons about it over the last ten years or so from managing hundreds of campaigns. Here are some of the most...
Local Service Ads (LSAs) vs. Regular Google Ads
One of the most common conversations I find myself in lately is about Google LSAs (Local Service Ads) vs. regular Google ads. It's an interesting topic and must be very confusing to those who don't have long-term familiarity with Google Ads. The main question people...
My Ad Tracking Go-To List
The field of online tracking related to advertising is a fascinating and endlessly complex one. There are both arts and sciences to it. Of course, it ultimately becomes a game of numbers. But knowing the most effective methods for gathering those numbers is tricky, as...
Five Indispensable Tools I Use
Online ad management is a deep and challenging specialty. Much deeper than most people realize. Sometimes I compare it to playing tennis: Anybody can play tennis. But to play very well is a different thing. When money is being invested on a regular basis, every...
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"Barry is amazing. He genuinely cares about his community and small businesses. Barry is uniquely driven and focused to keep learning so that he thoroughly understands complex topics — not only for his benefit but for the benefit of others. That is what makes him special."
Jon Loomer, Internationally-acclaimed social media expert, Meta Ads specialist, and educator (https://www.jonloomer.com/)